Keep a close eye on changing algorithmic factors that impact on page SEO with the search wizards at the web project.

Beginners guide to making a SEO friendly site

Creating a search engine friendly site isn’t exact science, but nor is it a dark art. Because Google is continually evolving its thought process, and developing new technologies, the finer points of the SEO game are constantly being rewritten. However, the fundamental rules remain unchanged. Whether you are building a new site, or overhauling an […]

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How to write effective meta descriptions for SEO

What are meta descriptions and why are they important? The meta description field provides your first real chance to sell your web page to searchers. Google frequently uses meta descriptions to double as the ‘snippet’ of information describing each page in the results (beneath the blue underlined title). Hence, it’s your opportunity to persuade searchers […]

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Beginners guide to finding keywords for SEO

Getting started with keywords research Before you can begin analysing which keywords are right for your website; you need to make a broad list of all possibilities. Remember you’re looking at the bigger picture here, don’t worry about search volumes, competition or relevance; we’ll deal with those later. Brainstorming for keywords You can’t brainstorm alone so pull […]

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Why frames don’t work for SEO

Frames and search engines don’t get along, and if you are in any doubt just look at the cached version of any site built using frames. Frames are used by programmers to display a number of HTML documents at the same time. They allow visitors to action one element of a webpage (such as scrolling […]

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